Speed.

The film

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01

Speed

0:54

The project.

An independent film born from covering NHRA drag racing in Gainesville, Florida. The footage gave us a story we wanted to keep shaping.

Direction
Perry and Dakota Grone
Coverage commissioned by
React104

From coverage to a film.

React104 brought HXM in for additional event coverage at an NHRA event in Gainesville. After the shoot, we saw an opportunity to turn the footage into a finished piece of our own. Speed grew out of that creative impulse.

We built the edit around the intensity of the event and the images we had captured. The result is our own interpretation of the experience, created independently after the coverage assignment.

HXM’s role
HXM captured additional event footage for React104. We then developed and edited Speed independently, choosing the story and shaping the finished film.
What we made
  • Additional event coverage for React104.
  • One independently created event film.

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